Key Facts
| Population |
5.4 million |
| Surface area |
49.035 km2 |
| Capital |
Bratislava |
| Population |
428.672 |
Advertising split 2008:
Source: TNS Slovakia
Outdoor advertising spendings:
| 2005 |
€ 24,3 million |
| 2006 |
€ 27,4 million |
| 2007 |
€ 31,8 Mio. |
Source: TNS Slovakia
Advertising bans
- Tobacco
- Alcohol (possible for outdoor, for TV there is a gernal ban and for radio it is only permitted after 10 p.m.)
Outdoor advertising landscape
Total of around 25,000 advertising spaces available. Portfolio:
- Billboards (50,4 x 23,8 m)
- City Lights (11,9 x 17,5 m)
- Megaboards (30 x 10 m + 20 x 6 m)
- Bigboards (9,6 x 3,6 m + 10 x 4 m + 8 x 5 m)
- Backlights (50,4 x 23,8 m + 8 x 5 m)
- Scrollers (12 x 3 m)
- Prisms (9 x 6 m + 9,6 x 3,6 m)
- Meshes (miscellaneous)
Booking cycle / posting period
- Plakat / billboard: 1 month
- City Light: 2 weeks
- Megaboard: 1 month
- Bigboard: 1 month
- Backlight: 1 month
- Superlight: 1 month
- Meshes: 1 month
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