Key Facts:
| Population |
7,5 million |
| Surface area |
88.361 km² |
| Capital |
Belgrade |
| Population |
1,6 million |
Advertising split 2008:
Source: AGB Nielsen
Outdoor advertising spendings:
| 2005 |
€ 11,4 Mio. |
| 2006 |
€ 13,5 Mio. |
| 2007 |
€ 22,9 Mio. | '
| 2008 |
€ 30 Mio. |
Source: AGB Nielsen
Advertising bans
- Tobacco
- Alcohol (except beer and wine)
Outdoor advertising landscape:
Total of around 4,445 advertising spaces available. Portfolio:
- Billboards 5 x 2,5 m, 4 x 3 m format
- City Lights 1,1 x 1,6 m, 1,18 x 1,75 m format
- Megaboards 6 x 10 m, 8 x 3 m format
- Bigboards 20 x 5 m, 10 x 5 m format
- Backlights 4 x 3 m, 8 x 3 m format
- Scrollers 4 x 3 m format
Booking cycle
- Billboard: 1 week / 4 weeks
- City Light: 1 week / 4 weeks
- Megaboard : 4 weeks / 3 months
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